So I work for a company which performs search engine marketing. I work with some high profile clients but a good part of my job is watching search engines to see what they are doing and try to figure out what they are going to do.
I have been pretty successful at my predictions. I predicted that Yahoo! would by Overture, and that they would launch their own search engine.
I've been pretty good at predicting what Google would do, but the Florida Update caught me off guard. I figured out what it was a few days later, and after reviewing the history, the signs were there, I just never put them together. (i.e. purchases they had made the previous few months - seemingly unrelated companies, but in light of the Update it made perfect sense).
Now MSN is getting into search and I've been watching it trying to nail when that will happen. MS says sometime in the fall.
I've been watching but not seeing too many drastic changes - their results are getting a little better, but they still use an outdated index. Although they are throwing in some of their own crawler results, they still aren't perfect.
Anyways, like I said I like to make predictions, so I've been thinking way out - 3-5 years - and I think it's going to be a totally different market. Search Engines as we know them will be entirely different. That will happen probably within the next year, with the introduction of more desktop search applications. I found one called Blinkx, which is really cool - to me this is the future of search.
Google is also working on a similar app, as are other independant manufacturers, so only time will tell.
Anyways, I gotta get back to work now.
I have been pretty successful at my predictions. I predicted that Yahoo! would by Overture, and that they would launch their own search engine.
I've been pretty good at predicting what Google would do, but the Florida Update caught me off guard. I figured out what it was a few days later, and after reviewing the history, the signs were there, I just never put them together. (i.e. purchases they had made the previous few months - seemingly unrelated companies, but in light of the Update it made perfect sense).
Now MSN is getting into search and I've been watching it trying to nail when that will happen. MS says sometime in the fall.
I've been watching but not seeing too many drastic changes - their results are getting a little better, but they still use an outdated index. Although they are throwing in some of their own crawler results, they still aren't perfect.
Anyways, like I said I like to make predictions, so I've been thinking way out - 3-5 years - and I think it's going to be a totally different market. Search Engines as we know them will be entirely different. That will happen probably within the next year, with the introduction of more desktop search applications. I found one called Blinkx, which is really cool - to me this is the future of search.
Google is also working on a similar app, as are other independant manufacturers, so only time will tell.
Anyways, I gotta get back to work now.
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